{"product_id":"designing-hollywood-studio-wardrobe-in-the-golden-age-hardcover","title":"Designing Hollywood: Studio Wardrobe in the Golden Age - Hardcover","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eChristian Esquevin\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eSince the 1920s, fashion has played a central role in Hollywood. As the movie-going population consisted largely of women, studios made a concerted effort to attract a female audience by foregrounding fashion. Magazines featured actresses like Jean Harlow and Joan Crawford bedecked in luxurious gowns, selling their glamour as enthusiastically as the film itself. Whereas actors and actresses previously wore their own clothing, major studios hired costume designers and wardrobe staff to fabricate bespoke costumes for their film stars. Designers from a variety of backgrounds, including haute couture and art design, were offered long-term contracts to work on multiple movies. Though their work typically went uncredited, they were charged with creating an image for each star that would help define an actor both on- and off-screen. The practice of working long-term with a single studio disappeared when the studio system began unraveling in the 1950s. By the 1970s, studios had disbanded their wardrobe departments and auctioned off their costumes and props. In \u003ci\u003eDesigning Hollywood: Studio Wardrobe in the Golden Age\u003c\/i\u003e, Christian Esquevin showcases the designers who dressed Hollywood's stars from the late 1910s through the 1960s and the unique symbiosis they developed with their studios in creating iconic looks. Studio by studio, Esquevin details the careers of designers like Vera West, who worked on Universal productions such as \u003ci\u003ePhantom of the Opera\u003c\/i\u003e (1925), \u003ci\u003eDracula\u003c\/i\u003e (1931), and \u003ci\u003eBride of Frankenstein\u003c\/i\u003e (1931); William Travilla, the talent behind Marilyn Monroe's dresses in \u003ci\u003eGentleman Prefer Blondes\u003c\/i\u003e (1953) and \u003ci\u003eThe Seven Year Itch\u003c\/i\u003e (1955); and Walter Plunkett, the Oscar-winning designer for film classics like \u003ci\u003eGone with the Wind\u003c\/i\u003e (1939) and \u003ci\u003eAn American in Paris\u003c\/i\u003e (1951). Featuring black and white photographs of leading ladies in their iconic looks as well as captivating original color sketches, \u003ci\u003eDesigning Hollywood\u003c\/i\u003e takes the reader on a journey from drawing board to silver screen.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e \u003cb\u003eChristian Esquevin\u003c\/b\u003e is a writer, collector, blogger, and researcher of Hollywood costume design history. His collection of classic film costume design sketches has been featured by the Fashion Institute of Design \u0026amp; Merchandising Museum in Los Angeles. He is the author of \u003ci\u003eAdrian: Silver Screen to Custom Label\u003c\/i\u003e.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 256\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.86 x 10.29 x 8.24 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e August 29, 2023\u003c\/div\u003e\n            ","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":50403633201389,"sku":"9780813197913","price":80.93,"currency_code":"USD","in_stock":false}],"url":"https:\/\/www.webster.direct\/en-gb\/products\/designing-hollywood-studio-wardrobe-in-the-golden-age-hardcover","provider":"Webster.Direct","version":"1.0","type":"link"}