{"product_id":"media-management-a-casebook-approach-paperback","title":"Media Management: A Casebook Approach - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eAnn Hollifield\u003c\/b\u003e (Author), \u003cb\u003eJan LeBlanc Wicks\u003c\/b\u003e (Author), \u003cb\u003eGeorge Sylvie\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003eMedia Management: A Casebook Approach \u003c\/em\u003ehighlights critical skills and responsibilities for managers in today's media organizations. Using media-based cases that promote critical thinking and problem-solving, this text addresses topics of key concern for managers: diversity, group cultures, progressive discipline, training, and market-driven journalism, among others. The cases provide real-world scenarios to help students anticipate and prepare for experiences in their careers.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eC. Ann Hollifield is Thomas C. Dowden Professor of Media Research at the University of Georgia.\u003c\/p\u003e\u003cp\u003eJan LeBlanc Wicks is Professor and Vice Chair in of the Department of Journalism at the University of Arkansas.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eGeorge Sylvie\u003c\/strong\u003e is an Associate Professor in the School of Journalism at the University of Texas at Austin.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWilson Lowrey\u003c\/strong\u003e is Professor and Chair in the Department of Journalism at the University of Alabama.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 416\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.89 x 9 x 6 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e August 22, 2015\u003c\/div\u003e\n            ","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":50455188308205,"sku":"9781138901025","price":196.0,"currency_code":"USD","in_stock":true}],"url":"https:\/\/www.webster.direct\/products\/media-management-a-casebook-approach-paperback","provider":"Webster.Direct","version":"1.0","type":"link"}